Businesses Moving Towards Technology to Meet Changed Customer Behaviour and Expectations

The year 2020 has been full of disruptions, Since March’20 small and medium businesses have to face many problems to sustain their business operations. As it was necessary to comply with the orders by the governments and health authorities the situation for small and medium businesses started to worsen day by day. Once the lockdown was announced, the local businesses have had to shut their doors until further relaxations, thereafter new social distancing methods, adaptability to work remotely were introduced. This almost doubled the pre-existing business challenges like competition, supply chain hiccups, etc. Nevertheless, small businesses have remained resilient and have taken such challenges head-on despite the sharp decrease in demand.

Other than identifying these challenges there was no option to sit back and observe them. It was important for the businesses to recognize and identify these challenges at the earliest to strategize and reevaluate other options.

With Unlock 1 in India, all the activities that were prohibited earlier were opened in areas outside containment zones in a phased manner. But getting things back on track after the lockdown which lasted one-fifth of the year, nearly 68 days were not that easy to resume with the new normal. Thus, the businesses needed to evaluate the short and long-term impact of the COVID-19 outbreak on the rapid changes in consumer behavior. They were now required to design a future-proof business model by digitalizing the entire business processes and building a robust omnichannel presence.

Both the government as well as the consumers now wanted that all the commodities which they wanted should now be ordered from the safety of their homes to ensure social distancing. Thus, it gave rise to businesses going digital and deliveries taking place from there. Shopkeepers now realized that they should no longer be dependent on store footfall. This also gave rise to concepts like Buy Now and Collect at Store, Deliver at home.

Now retailers understand that they shouldn’t lose sight of their network and find out new ways with their customers and stakeholders because in times of uncertainty they should keep all their vendors and channel partners encouraged as they were the ones who provided the best experience for their customers.

With every unlock introduced by the respective governments the numbers went up, But as we all know that every positive impact has got a negative side too, Which in this case was to keep a track of the orders once it is placed. Managing the inventory now became a pain for the businesses after the orders being placed online and the reduced workforce.

Before the pandemic, very few businesses were able to adapt to the digital transformation strategy. Later they realized that to keep the financial wheels rolling the pre-existing lockdown had led to lower revenue churn and a huge uncertainty in the global financial environment. This made small businesses understand that other than the adoption of technology they aren’t left with many options.

Currently Covid-19 pandemic has accelerated the digital transformation by up to 63%.

With LogiAngle’s business management software, the businesses could optimize all their operations with enhanced efficiency. The following proves to be cutting edge functionalities for small businesses:

• Remote Ordering

All the orders coming directly from the field in real-time helps in production planning and also helps in keeping track of the inventories.

• Remote access of data

Since all are using a computer or a smartphone with an active internet connection data on our software is cloud-based, the user has got the authorization to access it.

• Field Force tracking

All the field executives here have got their login credentials using which they can mark their daily attendance and then continue with the task which they are supposed to carry out the whole day. Additionally, their supervisor has got the entitlement to track down all their activities with the live location.

• Door-to-Door Delivery

LogiAngle helps to plan and execute door-to-door deliveries in an optimised way with proactive communication to the customer on arrival time and status of the delivery.

• E-Invoicing

With LogiAngle, all kinds of invoices/challans can be generated just by a single click which eliminates the dependency on other software for such activities. With all the processes being handled through a single platform the business has an edge to focus on other operations activities as well.

• Real-Time Reports

All forms of reports can be generated using our portal for any of the stakeholders involved in the business operations, be it the client or the distributor we have got every possible report which can easily be imported/exported using MS Excel.

All the businesses who have been technologically shy till now have also realized after the pandemic that there could be no better timing than this. LogiAngle Streamlines & automates the order fulfillment process ensuring an enhanced contactless shopping experience for the customers, which is the key business activity of generating revenues. 

Improve the effectiveness of your primary and secondary sales with LogiAngle. Get a better insight into all Business operations and make your company grow. Contact us for more details.